On-Demand Webinar by Arena

How To Engage Gen Z With Second Screen Experiences Around Live Sports

In this 30 min webinar we'll show you how editorial teams & content creators can create new and engaging experiences that Drive Gen Z engagement while opening up new advertising channels to drive revenue growth.

In just 30 minutes, you'll learn:

  • How to re-invent your content to create a second-screen experience more like social media (no internal product resources needed!)
  • New engagement techniques that massively boost first-party data registrations, especially with Gen Z
  • How publishers and content studios like Fox Sports and Red Bull smashed their engagement & conversion KPIs to drive ROI

All participants will get a free account and templates on how to set this up. 🙂